8/24/2006 12:00:00 AM | Football
ANN ARBOR, Mich. -- The University of Michigan Athletic Department announced today (Thursday, Aug. 24) the kickoff of the "Go Blue, Wear Maize!" campaign for the 2006-07 academic year.
The "Go Blue, Wear Maize!" campaign is designed to unite all Michigan fans by encouraging them to wear maize to all athletic events. Each sport will designate certain dates as "Maize Out" games in order to create a supportive home field advantage for Wolverine teams, provide a stunning visual effect and foster a positive atmosphere among Michigan fans.
Fans are encouraged to wear maize to every football game as the student body will unite with maize season shirts every game. The athletic department has designated the Wisconsin (Sept. 23) and Michigan State (Oct. 7) games as "Maize Out" games for the entire stadium.
Fans at each "Maize Out" throughout the athletic year will be randomly rewarded for wearing maize to events with prizes from secret spotters. Those fans that are selected will be entered into a drawing to win other great prizes throughout the season.
Media Contacts: Mark Riordan, Marketing (734) 647-1246
